For customers wanting to focus on improving a single area of the digital marketing mix. Blitz sessions on single topics are delivered in half day consultations at your premises. Content is always tailored to your organisation.
List of half-day blitz sessions that can be held at your premises.
Search Engine Optimisation (Google)
Content is tailored to your target market/website, making improvements while we learn. A full SEO appraisal report is included.
Set up new campaigns. Improve existing AdWords performance using enhancements. Increase click through rate. Reduce cost per click.
Google Shopping Campaigns
How to list your products on Google Shopping, setting up pay per click campaigns for Shopping items and performance management.
Content includes both Google and Facebook re-marketing software. Track customers to your website. Set up ads to follow your prospects.
Pay per click – social media
Setting up advertising campaigns on the main social media platforms. Exploring the different options available including Facebook Ads.
Email Promotion (MailChimp)
Using the MailChimp software to create an email campaign. Tailored content includes editing, email lists, scheduling, automation and analysis.
Local Search and Google Maps
Designed for businesses targeting local area. Google Maps, local SEO, regionalised social media and PPC tactics. Cluster marketing in a region.
A comprehensive training session on building an e-commerce shop using Shopify. Content includes how to run and manage promotions.
A comprehensive training session on building and managing a website using WordPress. Content includes editing and plug-in selection.
Understanding Analytics – Google and social media
An comprehensive overview of the Google analytics software and how to monitor key metrics relevant to your business. Social media analytics will be looked at also.
Automating digital marketing
A session focused on fully automating your digital marketing communication and auto-response opportunities. Getting the most from MailChimp and social media software.
Increasing sales with usability
Testing usability using the ‘Jakob Nielsen’ approach. Session will train attendees in key aspects of usability, using your own website as the test material.
Systematic selling – saving time
How to set up and manage digital marketing to deliver a low cost/high volume sales process. See https://www.youtube.com/watch?v=Ty_qBBqjIjs for example.
How to produce your literature as printed books, of professional quality. Content includes how to prepare documents, using self-publishing software and listing on Amazon.
Please see our testimonials page.
Call 01288 354228 to find out more.