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My approach has always been to tread softly when entering online advertising. I test different parameters using small budgets with clearly defined ceilings on what the software can spend, and if there isn’t a return on investment, I stop and find a different marketing channel. I recently became aware of a brilliant social ad campaign being used by an innovative business person I had worked with previously. She had been generating a return on investment of multiple times the ad spend from day one of launching the campaigns.
I recently completely a ZenCart conversion, moving a website onto the Shopify platform. In truth, the business concerned was nervous about switching having used ZenCart for almost 10 years. His view was very much it was better the devil you...
What if you had to select an album of songs to help someone starting a business? What tracks would you choose from history and why? That was the challenge put to us recently.
One hundred customers were surveyed to get their view on our digital marketing packages and training workshops. All of the comments are listed.
“Finally, and this is the hardest of all… being Net-Centric requires the entire company to get behind the website to deliver an optimal customer experience in the online world. No web team, no matter how good, can create a website...
As anyone who knows us will testify, Business Think has strong views on enterprise and entrepreneurship, writing and publishing the books to investigate why the business survival rate has been in decline for a generation. In July, Director Elliot Forte found himself...
There is no doubt that the risk of legal action for failure to meet GDPR requirements is real and the penalty of 4% turnover is alarming. However, a degree of perspective on the new regulations should be maintained.
